I just continue to marvel at how there is now an “arms race” to get the most friends on Facebook or MySpace for political campaigns. It really is an amazing shift. At the same time, the idea of Lamar Alexander ever doing anything on Facebook just makes me laugh. No offense. But, I can’t see Lamar “poking” people or “throwing a cow at them”. (If you do not know what I am talking about, you must go back 3 spaces to Facebook 101.) But, then, again, I may underestimate him.

Right now, Facebook and MySpace are both en vogue (even though MySpace has several times the traffic of Facebook). But, I think that in the near future, other - less prominent - social media will become more important. Take, for example, Twitter. I admit that I had a very negative view of Twitter… and I am still not completely sold on it. But, I can see where campaigns can benefit from having all of their supporters know where a candidate is at all times. A campaign may not want to be sending out a blog post every few minutes of the day… but, you can commit yourself to sending a quick Twitter line if you are on the road with the candidate - once an hour.

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